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Challenge Accepted: Scaling our Organizations and Our Practices to Meet the Climate Emergency

Proposal Status
Ready for Committee Review
Username
Jennifer Marrapese
Proposer First Name
Jennifer
Proposer Email
jennifer@petersenengineering.com
Proposer Last Name
Marrapese
Proposer Phone
(401) 952-4480
Proposer Job Title
Chief Revenue Officer
Proposed Session Description
The last 18-months have brought unprecedented challenges to mission-based firms in the high performance building sector. How do we address growth and building performance goals, while maintaining and fostering a collaborative work environment and an inclusive culture in the age of remote work and public health crisis? Petersen Engineering, an MEP/FP firm, has been tasked to design thousands of new climate resilient, comfortable, sustainable affordable housing units for marginalized communities in the greater Boston area. As a result, Petersen Engineering has more than doubled in size over the past two years. In NYC, EN-POWER GROUP, an engineering firm that is 60% women, focuses on carbon and energy reductions, has seen similar growth in engineering analysis, MEP design and construction administration, and lighting direct-install divisions. How have these firms adapted their practices to embrace growth in the midst of a pandemic and within the social justice movement, what lessons have they learned, and what issues are still outstanding? Bring your thought-provoking questions to this moderated conversation in which we touch on: How do we maintain a collaborative culture in the midst of rapid growth? How do we create the “social glue” necessary to bond our remote employees with the rest of the team and vice versa? How can we advance social justice in more meaningful ways - not just based on the sectors we work in but also within our own team? How can we foster diversity and inclusion given these challenges? How are we even defining diversity? In what ways might our cultural biases interfere with our recruiting and retention efforts? How can we, individually and as an industry, help develop a pipeline of emerging professionals to help scale our organizations for the work ahead? [Insert your burning questions here]
Why is this session important?
Fostering remote culture is new to many companies and industries and we need to share best practices The building energy industry must work to improve inclusivity and company culture to a key avenue for achieving a diverse and inclusive culture Companies must learn best practices to be prepared to successfully deal with rapid growth as the NYC retrofit market is expected to expand 13x due to Local Law 97 (according to an Urban Green Council study): https://www.urbangreencouncil.org/sites/default/files/urban_green_retrofit_market_analysis.pdf. The market for high performance buildings is growing rapidly in Boston as well.

Comments

Nick Shaw Fri, 03/26/2021 - 11:18 am

- Yes - I want this to focus on examples of solutions. We've spent plenty of time on focusing on "asking the right questions" and now I'm ready to hear solutions. I want this session to be solution focused and giving actionable next steps. I think the speakers should first give an overview of what new solutions they've been acting on and then get into a discussion. If the entire presentation is Q&A based then I'm nervous about it all being theoretical talk of hopes and wishes.

Michaela Boren… Wed, 04/07/2021 - 9:51 am

Round 1: Yes
• I really do like this topic. It is very current, relatable, and realistic, and shares solutions. Description, WHY, and learning objectives are strong. It fits the theme and relates to NESEA’s audience.

Susan Farber Mon, 04/12/2021 - 5:10 pm

ROUND 1 DISCUSSION: Current need, with solutions. Strong learning objectives. Fits theme, audience. Goes beyond "right questions" to actual solutions. We know what to do. Wants to hear behavioral choices. // Reviewer might want to know that Marrapese is former executive director of NESEA, so no favoritism here but you won't need to explain the BuildingEnergy audience.

Michaela Boren… Fri, 05/14/2021 - 1:14 pm

Yes. 60 minutes. 
What do they want the audience ot walk-away with: Amalia and Jennifer essentially want the audience to walk away with seeing the importance and connection of company culture, company core values, and having an inclusive and diverse environment (that creates a level of equity) on company growth especially in these remote times. (Learning objective 1)
Round 1 Feedback/Flow/Conversation Outline: I asked if they had an idea of how the conversation will flow - like an outline to ensure all the important parts they wanted to touch on/questions in the session description would be covered. This was to get a sense of how much of the conversation would focus on solutions. They shared that they do not have an outline yet as the current situation is so fluid. They will create as they get closer to the conference date. Hence, I did bring up the hope for the session to focus on solutions. Amalia and Jennifer are willing to create a solid list of concrete steps - make sure that the audience walks away with tools (for more senior audience members) and expectations/hope (for younger audience members). They are very flexible and open in terms of format and content.
4th Panelist/Moderator: Do not have one in mind yet. They need to talk about it more but do need someone to be a moderator more than a panelist. They have options so not worried about it. 
Other Notes:

It is a soft skills session - very conversational
2 Points of View - 1 from Boston and 1 from New York (similar but different)
Both companies have around the same number of employees (30-40)
Jennifer's company is growing quickly - shared how:

Office culture + remote is allowing junior designers and other stakeholders (different locations) to be part of meetings when they would not normally be part of if it was an in-person meeting; And how this has had a positive impact on both the designers and clients
She would hold staff get togethers (engagement) and one of the sharings would be the origin of one's name

Amalia shared how the lighting team at En-Power has daily meetings that keep the team connected and engaged
After hearing that the session/conversation format didn't have an outline yet, I was unable to ask how it will acheive learning objective 4 - Attendees will have the opportunity to contribute their own practices and foster collaboration within their external colleagues for improving the industry at large  

They asked if this year's conference will be in-person or remote.

Susan Farber Wed, 05/19/2021 - 11:06 am

ROUND 2 DISCUSSION: Jennifer is a former NESEA ED. Focus on equity and organizational culture -- soft skills, conversational. No outline yet, but on board with putting forward concrete solutions. Need a fourth panelist and/or moderator. Gives both Boston and NYC perspective. Possibly not focused enough or too high-level.

Diversity and Inclusiveness
Our discussion about company culture will explore how we need to reframe our language to be more inclusive to address equity and diversity within our sector. We are reframing the conversation away from culture fit to culture add and value alignment, and we will discuss how hiring and retention practices are key to addressing diversity and equity.
Learning Objectives
Attendees will get an appreciation for the value of company culture for incubating and sustaining growth
Attendees will learn about fostering inclusive hiring and retention practices
Attendees will gain an insight into successful remote work practices to bring back to their teams to implement
Attendees will have the opportunity to contribute their own practices and foster collaboration within their external colleagues for improving the industry at large
Has this session been presented before?
No

NYC 2021 Areas of Focus

Target Audiences Level of Expertise
Level 1 - No prior knowledge needed.
Session Format
Collaborative problem-solving session

Strongest Content Connection - NYC 2021

Comments about your speaker roster
Amalia Cuadra will moderate the discussion with Mariel Hoffman and Jennifer Marrapese. We are open to adjustments as well, and would like to find at least one other panelist to join us.
Anything else you'd like to tell us about your session proposal?
We are flexible and can accommodate various formats if desired.
Reviewer 1
Boren, Michaela
Reviewer 2
Boren, Michaela
Proposal #
124
Committee Decision
Being Considered