The promise of geothermal heating and cooling to support deep decarbonization is clear, especially with improvements to technology performance. The topic is becoming increasingly popular. Recent federal and local incentives further support the utilization of geothermal technology in build environment. However, effective and widespread implementation still requires increases in overall public awareness and consumer acceptance. For many, it's a form of technology much less familiar compared to other types of renewable energy. What is it? How does it work? Furthermore, traditional perception of geothermal systems paints a complex and expensive installation that require large amounts of land. While technology has since solved many of these issues, the perception often overlooks this most efficient source of sustainable building heating and cooling technology as unfeasible for implementation in many places, especially denser urban environments like Boston. It is important to educate audiences on the advancements and availability of geothermal technology to date. Today, geothermal is more approachable and feasible than ever, thanks to these technical advancements and available incentives as proven by implemented projects in various parts of MA (e.g. Eversource Networked Geothermal Pilot in Framingham, public school installations, institution installations etc.)